Natural Choice in Baltimore: Organic Prepared Foods with Takeout and Eat-In Options
Natural Choice is a small counter-service spot in Fells Point that sells prepared organic meals, salads, sandwiches, and juices at prices between $8 and $16 per item, targeting customers who want food that avoids conventional pesticides and additives but don't have time to cook. It occupies a narrow storefront on Thames Street and operates as both a grab-and-go destination and a casual place to sit and eat, competing directly with other quick-organic options in Baltimore like Whole Foods prepared-food bars and a smaller set of independent organic delis.
What Natural Choice Actually Is
Natural Choice stocks a rotating selection of prepared entrées, sides, and salads made from certified organic ingredients. The menu changes daily but typically includes roasted vegetables, grain bowls, and protein options like baked tofu or free-range chicken. Unlike meal-prep services that require advance ordering, Natural Choice lets customers walk in and choose from what's ready. The setting is informal: a few small tables indoors and bar seating along the window, with most traffic being takeout.
Menu and Pricing
Prepared entrées run $12 to $16; salads start at $9 and go to $14 depending on protein; juices and smoothies are $7 to $9. Sides like roasted root vegetables or quinoa cost $5 to $7 standalone. Sandwich combinations with organic bread, cheese, and vegetables sit in the $10 to $13 range. Prices reflect the cost of certified organic sourcing and appear stable, but it's worth confirming current pricing by calling or checking in person, since ingredient availability shifts seasonally.
The menu board behind the counter lists three to four hot entrées daily, plus a cold case of salads and prepared sides made the same morning. No printed menu exists; the approach relies on daily visibility. This works for repeat customers but can frustrate first-timers unfamiliar with the rotation.
How Natural Choice Compares to Other Baltimore Organic Options
Whole Foods prepared-food section covers a much broader range of items and dietary options (including vegan, keto, and conventional proteins) and stays open longer, but prices run 20 to 30 percent higher and the shopping environment is supermarket-scale rather than intimate. Eddies of Roland Park, a grocery and deli hybrid also in Roland Park, offers prepared organic items in a retail setting with longer hours and more stability in what's on hand, but fewer eat-in seats and a focus on grocery shopping over quick lunch. Natural Choice wins on price and speed for someone wanting a lunch-sized organic prepared meal; it loses on breadth and convenience of hours.
Who It Suits and Who It Does Not
Natural Choice works best for Fells Point residents and workers, people comfortable with daily-changing menus, and customers prioritizing organic certification over convenience or dietary specialty items. It serves the lunch crowd well. It does not suit people who need reliable access to specific items, those seeking vegan or allergen-controlled options every day, or anyone who prefers to browse a printed menu before ordering. Evening shoppers will find the place closed or winding down. Those wanting a sit-down experience with service should look elsewhere; this is counter-order only.
What the First Visit Involves
Walk in and look at the hot case and cold case; items are labeled with ingredients but typically not calories or allergen info. Ask the counter staff what's available that day if you're unsure. Order and pay at the register. If eating in, find one of the small tables or window bar; expect a casual pace rather than table service. Takeout is bagged within a few minutes. There is no reservation system or online ordering.
Hours, Parking, and Logistics
Natural Choice operates Monday through Friday 10 a.m. to 7 p.m. and Saturday 10 a.m. to 6 p.m.; it closes Sundays. Fells Point street parking fills quickly during lunch; nearby paid lots exist but add time. The store is a short walk from the Broadway pedestrian area and accessible by the #10 bus. Call ahead to confirm current hours, as operations have shifted seasonally in the past.
Natural Choice survives in Fells Point because it fills a specific gap: affordable organic prepared food for people who work or live nearby and value ingredient sourcing over novelty or speed. It is not a destination restaurant, but for its intended audience it works.

