Today's Image Tanning Salon in Baltimore: Spray Tanning Without UV
Today's Image Tanning Salon is a spray-tanning specialist in Towson that focuses exclusively on sunless bronzing, offering airbrush and booth application in a low-volume setting away from the busier chain tanning centers that dominate the Maryland area.
What it actually is
Today's Image operates as a dedicated spray-tanning studio rather than a full-service tanning facility. Unlike chains that blend UV bed rentals with spray services, this location treats spray tanning as its primary business, meaning staff specialize in application technique and color matching rather than managing multiple service lines. It serves clients looking to avoid UV exposure entirely or supplement their routine with event-specific tanning.
Services and pricing
The salon offers both spray-booth and airbrush tanning. Booth sessions typically cost between $25 and $35 per application, depending on whether you choose a basic tan or a custom level. Airbrush tanning, which allows the technician to hand-apply solution and target specific areas, runs higher, typically $50 to $70 per session. A typical session lasts 10 to 15 minutes for booths and 20 to 30 minutes for airbrush work. Many clients book maintenance sessions every 7 to 10 days to sustain color, as spray tans fade gradually over that window. Package pricing (usually 4 to 6 sessions) offers modest discounts compared to walk-in rates. Confirm current pricing directly, as promotional packages shift seasonally.
How it compares to other Baltimore-area spray tanning
The major local alternative is Tan Physics in Canton, a larger facility that offers both spray tanning and UV beds alongside other beauty services like teeth whitening. Tan Physics attracts clients who want bundled treatments but typically charges $5 to $10 more per spray session. A second option is Spray Tan Me in Federal Hill, a small booth-only operation that undercuts pricing at $20 to $28 per session but provides less guidance on shade selection. Choose Today's Image if you prioritize personalized airbrush application or prefer a quieter environment; choose Tan Physics if you want a one-stop beauty appointment; choose Spray Tan Me if you are cost-conscious and confident about your preferred tan depth.
Who it suits and who it does not
Today's Image works best for clients with fair or medium skin tones seeking visible color, clients preparing for events like weddings or proms within a week, and anyone avoiding UV exposure for health or skin-sensitivity reasons. Airbrush service suits people who want natural-looking gradation or have uneven skin tone they want evened out. The salon is less ideal for clients with very deep skin tones (spray-tan pigment shows differently on darker skin, and technician skill in shade matching becomes critical; confirmation of the salon's experience with deeper tones is worth a phone call), clients on a strict budget who prefer booth-only booths, or anyone needing same-day tanning for an event (most facilities recommend a 24-hour wait before showering to let the tan fully develop).
What the first visit involves
Call or visit to book an appointment, especially for airbrush sessions, which fill faster than open booth slots. Arrive 10 to 15 minutes early. The technician will ask about your typical skin tone, any previous tans, and your target depth. You will change into a provided or bring a dark disposable bikini or undergarments (clothing stains easily). For booth tanning, the technician will brief you on positioning and timing; for airbrush, they will apply solution by hand and guide you through poses to ensure even coverage. You leave with instructions to avoid water, tight clothing, and sweating for 24 hours. Results develop over 4 to 8 hours and peak around 24 hours.
Hours, parking, and logistics
Today's Image is located in Towson, with street parking and a small lot available. Hours are typically 10 a.m. to 8 p.m. Monday through Friday and 10 a.m. to 5 p.m. Saturday and Sunday; confirm current hours by phone before your first visit, as seasonal adjustments occur. The salon is accessible via light rail (Towson station is a short walk) or car. The space itself is small—typically one to two booths and one airbrush station—so walk-ins may face short waits during peak evening hours (5 to 7 p.m. weekdays).
Today's Image fills a gap for Baltimore-area clients who want spray tanning without the distraction of UV beds or the transactional feel of larger facilities. The airbrush option and personalized approach matter most to people treating tanning as skincare rather than a quick cosmetic touch.
